OUR GA4 Migration PROCESS
Raise your ranks, and generate organic traffic
GA4's sophisticated tools will enable you to uncover deeper understanding of your consumers' behavior, therefore guiding wiser, data-driven judgments.
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STEP 01 - Initial Analytics Audit & Setup Planning
We first review your current Universal Analytics configuration, evaluating your present events, goals, and custom dimensions in first analytics audit and setup planning. This clarifies our strategy for your GA4 migration by pointing out important tracking points to copy and any additional optimization possibilities within GA4.
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STEP 02 - GA4 Property Setup
Our team generates a new GA4 property and sets basic settings including data streams for every platform (website, mobile app, etc.), and first tracking parameters. This guarantees that GA4 is in line with your general corporate objectives and is appropriately configured to start data collecting.
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STEP 03 - Event & Conversion Tracking Configuration
Custom events and conversions in GA4 allow us to monitor significant user activities particular to your company. We make sure GA4 faithfully records important user actions and supports a complete picture of user behavior by charting events including page visits, clicks, form entries, and more.
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STEP 04 - Goal & Custom Metric Replication
We replicate important goals and metrics from Universal Analytics in the GA4 property, changing them as necessary to meet GA4's event-based approach, hence preserving data continuity. We provide comprehensive understanding of user engagement and conversion performance by customizing metrics and dimensions to fit your company requirements.
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STEP 05 - Testing & Troubleshooting
Once setup is finished, we test extensively to make sure all events, conversions, and goals are precisely tracked. Our team finds and fixes any technical problems or disparities, thereby confirming that the data moves between your systems and provides accurate, useful analysis.
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STEP 06 - GA4 Training & Reporting Setup
We equip your staff to maximize the platform by means of training on GA4's new interface, functionality, and reporting tools. We also assist in creating bespoke dashboards and reports in line with your business's goals, so you may easily track important indicators and trends.
